Tuesday 17 July 2012

PITCHES FOR VIDEOS AND FEEDBACK

During my lesson today, I was given the opportunity to present my presentation of my music video pitches to my whole class so I can recieve positive feedback as well as criticisms of how I can improve. My feedback was very productive and I have taken all comments into consideration. Some of which are my target audience were limeted and as a result my music video can be limited. Moreover, it is not on ly 15-18 year olds that listen to indie music so for video to appeal to a wide range I must expand the target audience to teenagers and young adults. Although my ideas were said to be well thought through, precise and realistic, some of the issues were if my ideas will look like a music video and how would I be able to cast a good actors and actresses. Overall, the storyline is effective and the indie song fits the type of message I am trying to pursue.

Thursday 12 July 2012

Music Video Mood Board

On top is a picture of my mood board I had created today as part of my research and planning for my music video. My inspiration came from my music video song I have chosen. The song conveys lots of dark emotions normal teenagers feel in times of troubles such as defeat, insecurity, sadness, stress, isolation etc. The dark colours in my mood board illustrate these feelings. Moreover, the unusual pictures of both the male and female gender express the two types of characters I have chosen to input in my video. Both look restricted, unique, troubled and out of place. This is due to the fact that my intention for the style as as mood of the video is to promote equality amongst the youths of today. We should not be afraid to stand out or be free from stereotypes. Moreover, we shouldn't have to be afraid that we would be isolated or look down upon because we are different. All teenagers have the right to be treated equally as an individual and express themselves the way they know how. As a result, my mood board conveys the message of breaking free from the wall of inequality, stereotypes and discrimination. The board symbolises the feelings of the victimised and naive teenagers I am trying to reach out to with my music video; it is an encouragement to break free and Peirce a bullet through their dark place. My goal is for these teenagers to discover their true selves after watching my video. After all, there is only one race. The Human race.

Tuesday 10 July 2012

Britney Music Video

To practice my skills as a director, cameraman and editor, I created a parody of the classic video of Britney Spears ' Hit Me Baby One More Time'. As part of my research and planning, I was able to learn that while filming videos, most of your well laid out plans don't always come to past as inspiration from the surroundings help create more space for creativity and improvisation. While editing, my work, I learnt that it is more sensible to film at least three versions of each scene because some scenes may not turn out the way you planned or the way you imagined so having a back-up for each scene makes it easier to edit; a variety is sensible. Furthermore, I learnt that if making a video includes artists singing along with the songs, it is better to get them singing many different parts of the songs- not just one specific part as it causes a dilemma of insufficient timing. If while shooting, the artists only mimes to one specific part of the song, that is the only footage that you are able to input in your editing where the artists sings with the song instead of a variety of sections. Overall, I enjoyed the filming and as director, I was able to not only be creative, but think on the spot, be patient and work well with people who I was open to for suggestions.